9 Outside The Box Ways To Use Video In Your Business

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Welcome back to the Authority Insider podcast! In our last episode, I spoke with Joey Xoto about online video production and this conversation and questions from our wonderful listeners. Today, I want to answer some of those questions that you asked – specifically, the question of how I use videos to promote my business.

There are a lot of ways that you can use videos when marketing your business. All it takes is a little creativity!

Listen in to get the full breakdown! Here’s everything I cover in the audio recording:

  • A “short cut” to increase the exposure of your blog posts
  • Three great ways you can use video to repurpose your content
  • How video can lower your advertising budget
  • How to create great content without planning anything
  • The most effective way to create a sales page
  • How your previous customers can become your greatest sales force
  • Where to get professionally-edited video press releases
  • The best-kept secret that marketers use to network with other influencers
  • A breakthrough strategy to quickly train your employees
  • How to look like an expert video editor
  • A killer strategy to make extra income with the Viddyoze software
  • Plus more!

Here’s a quick recap and links to the resources mentions:

So without further ado, here are the 9 ways I use videos to promote my business.

1) Create Video Versions of Your Blog Posts

  • You can repurpose your blog posts into video posts (also called Vlogs)
  • Create slides from your blog posts
  • Create Screen Capture Tutorials (works well for technical blog posts – show your readers how to complete each step!)

2) Video Interviews

3) Teach

4) Daily Life Videos

  • Snapchat
  • Periscope
  • Facebook Live

5) Use Videos to Sell Your Product

  • VSL’s
  • Talking Head Videos
  • Whiteboard Sales Videos

6) Video Testimonials

  • Ask your previous clients to record a quick, 30-second video testimonial for you

7) Video Press Release

  • Find something newsworthy in your business
  • Have a press release written about it
  • Contact prREACH

8) Use Videos to Connect with People

  • Adds a personal touch to your letter of introduction
  • Create tutorial videos for your new outsourced team members

9) Animation Videos

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